Our Mission

The World Preservation Foundation (WPF) has embarked on a mission to plant 1 Billion trees a year and create educational programs that impart knowledge and inspire meaningful action to safeguard our planet against environmental degradation.

Positive benefits from your participation

Restoring forests and granting sustainable livelihoods to impoverished populations in Haiti, Madagascar, Ethiopia and Nepal.

Reduces poverty by employing locals to plant trees.

Planting millions of trees a year greatly offsets carbon from the atmosphere back to the soil.

Empowering individuals with knowledge and skills to become environmental ambassadors.

Benefits for your company

Leverage communications promoting the Corporate Social Responsibility (CSR) benefits you’re offering.

Generate positive stories and brand associations due to your ongoing commitment to sustainability.

Tackle multiple CSR objectives in your strategy with high impact return on investment.

Planting One Billion Trees

Benefits of re-planting forests

Restored animal habitats.

Improved water quantity and quality.

Restoration of local rainfall patterns.

Flood & soil erosion stop; soil quality increases.

Increased crop yield.

Decreases poverty and improves quality of life.

How is the WPF and Eden Projects campaign helping save and improve lives?

Reduces poverty by employing locals to plant trees.

Restoring forests and granting sustainable livelihoods to impoverished populations in Haiti, Madagascar, Ethiopia and Nepal through partnership with Eden Projects.

Planting millions of trees a year greatly offsets carbon from the atmosphere back to the soil.

Implementing new technologies that enhance how we learn, enabling us to educate more effectively.

Identifying areas in the world where environmental refugees are increasing due to desertification and develop new reforestation projects.

Benefits of WPF educational programs

Creates greater awareness on the leading causes and solutions to tackle environmental destruction.

Implementation of a comprehensive solution to halt and reverse global warming.

Increasing public participation to take action on critical environmental issues.

Implementing new environmental solutions and innovations using the latest technologies.

How is your pledge used?

For each 15¢ pledged, one tree is planted with a portion going to educate a new generation of environmental ambassadors as well as expanding the project to have greater impact.

  • 10c plants one tree

  • 5c towards education

Environmental education

Schools and university programs.

Grass roots training programs.

Developing new reforestation zones.

Increasing awareness on the leading causes and solutions to climate change.

I want to sign-up, how does it work?

  • Use the examples listed to determine how you wish to create your pledge.

  • We will send you an email to confirm your account creation. With this account you can make changes to your monthly subscription, or pause and resume your plan at any time.

Note: Only businesses that are wholly Plant-based will be accepted.

Per Products/Services sold

Plant trees based on the average number of products/services sold a month. For example 1 tree per product/service sold, or 10 trees per product (for higher valued products/services).

Or for lesser value products/services, a tree can be planted for every 10 products/services sold.

Percentage of revenue

Plant trees based on a percentage of average monthly or annual revenue.

Example: Pledge amount is 1% of average revenue (in USD). Divide revenue by 0.15 to calculate number of trees planted.

Where monthly revenue is $75,000, the amount pledged based on 1% will be $750, which can plant 500 trees (at 15c per tree).

Pledge to plant X number of trees

For example you may wish to plant for example 5000 trees a month or 50,000 trees a year (at a cost of 15c per tree) as a pledge thats not related to number of products/services sold.

Set up your pledge

Informing your customers – how we will help you

Have your brand featured online and in physical promotional materials.

Be listed in our partnership network.

Provision of our WPF trademark to approve your commitment to sustainability.

Your website banner design support and provision of social media copy for you to post and share with your customers.

For our larger clients/subscribers we collaborate on PR initiatives and provide individual feedback for your CSR report.

Participating restaurants and businesses

NordVegan, Oslo, Norway